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We have moved to this website: Masters and Postgraduates Courses. Year 2005-2006. http://www.euturisme-uab.com/angles/masters.htm
Masters in Tourism Destination Planning and Management
Presentation (back to top) Tourism destination planning and management requires specialised knowledge and tools which meet the needs and aims of tourism areas in constant evolution and competition. Our programme in Tourism Destination Planning provides students with the suitable skills, values and know-how to enable them to manage tourism destinations in both the public and private sectors from an updated and professional viewpoint. This
programme is divided into two complimentary 'itineraries'. The 24 credit
programme leads to a postgraduate qualification, and the 16 credit programme
leads to a masters degree. With the aim of adapting to different educational
needs, this programme is offered as a masters course, a postgraduate diploma
or participants can take one or more of its individual modules.
This programme is aimed at: University graduates, tourism sector practising professionals and administrative staff interested in a high quality specialised education that would enable them to participate in tourism destination planning. Course aims are:
Teaching methodology (back to top) Classroom-based sessions: Most of the course will be imparted in classroom-based sessions, combining theory with practical analysis. Theory will be expounded at the outset of each subject unit and will be followed by case studies and conferences. Online learning platform: Part of the course content will be delivered by web-based documents with exclusive access for our students. Online learning guarantees continuous support and direct contact between coordinators and students. The platform is a learning tool, which includes a forum, email address, links, notice board and the chance to download most of the classroom-based learning materials. Exercises: Each module includes exercises on course content and case studies. Field trips: There will be three field trips during the course, combined with the classroom-based sessions. Teaching approach: The teaching approach will be dynamic, with a view to stimulating student participation and debate. In this sense, students' attitude and participation are fundamental. This method should facilitate the exchange of opinions on the subjects under discussion. Course content (back to top) The masters course is organised as follows:
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Qualifications (back to top) This programme gives you the chance to obtain three qualifications:
Teaching Staff (back to top) Agustí Boixeda (INEFC) Albert Roca (PIMEC-SEFES) Alberto Acosta (University of Matanzas, Cuba) Dr. Joan Carles Llurdes (Department of Geography UAB) Dr. Joan Massanés (EUDTH-UAB) Jordi Oller
(Consultant) Dr. Martí Boada (Department of Geography) Dr. Miquel Seguí (University of the Balearic Islands) Dr. Salvador Antón (Rovira i Vigili University) Dr. Xavier Campillo (EUDTH-UAB) Dr. Pilar Andrés (Department of Environmental Sciences) Dr. Soledad Morales (UNED, EUDTH-UAB) Javier Blanco (Basque Parliament) Josep Mas Pla (Department of Environmental Sciences - UAB) Josep Maria Baiget (JBB Business Consultants) Lluís Planes (EUDTH-UAB) Llorenç Milà (Department of Environmental Sciences - UAB) Quico Camps (Department of Geography, UAB) Dr. Douglas Pearce (Victoria University of Wellington, New Zealand) Consultants and tourism sector companies CONSULTOR DERT Consultants MARKEFIN THR Dr. Jurg Witter (SAVA) Jordi Calabuig (Consultant) Josep Esquerrà (Ecoinstitut) Marta Pallarés (Consultant) Oriol Sallent ("Agenda Esportiva" - Banyoles) Xavier Gironés (6tems-DUCFORMS) Public administration and institutions Anna Sànchez
(Department of Tourism Promotion, Barcelona Provincial Govt) Dr. María José Sàrrias Board of Directors, Department of the Environment Catalan Regional Govt Fernando Fernández (Chief of Regional Police, Costa Brava) Ignasi de Delàs
(Barcelona Tourist Board) Jordi Blanch (Catalonia Tourist Board) Jordi Cabot (Roses Town Council) Jordi Sergatal (Land and Nature Foundation) Jordi Solé (Montseny National Park, Barcelona Provincial Govt) Oriol Miralbell (Board of Directors, Catalonia Tourist Board) Rafael Bellido (Cerdanyola del Vallès City Council) Vinyet Villa (Department of Tourism Promotion Barcelona Provincial Govt) Xavier Font (Department of Tourism Barcelona Provincial Govt)
Institutions (back to top) The following entities collaborate on this masters course;
The Tourism Promotion Dept
The Catalan Association of Municipalities and Boroughs
The Catalonia Federation of Municipalities
Course schedule and venue (back to top) The course starts on 7 October 2002. The postgraduate course finishes on 21 MARCH 2003 and the masters on 30 May. Classes will be held on Thursday and Friday from 17:00 to 21:00. Classes will be held at the 'Escola Universitāria de Turisme i Direcciķ Hotelera', located beside the Halls of Residence of the 'Universitat Autōnoma de Barcelona' campus. The classrooms are soundproofed and fitted with modern teaching materials (projector, OHP, VCR, TV monitor, etc.) and computer facilities are available to students. There is also access for the physically charged. Facilities
and services on the UAB Campus (click on the link for this page) Enrolment/registration (back to top) Pre-enrolment is from 3 June 27 September.
You can use our online pre-enrolment form. This programme's potential participants should send us the following documents to one of the addresses listed below:
By email to Soledad Morales By post to: A l'atenció de Soledad Morales, Escola Universitària de Turisme i Direcció Hotelera Vila Universitària
Campus de la UAB. Edifici blanc 2ona planta.
Masters Course in Hotel Group Senior Management
Presentation The 'University School of Tourism and Hotel Management' - UAB and the 'School of Doctorate Studies and Continuing Education' - UAB, offer this masters course with a view to providing an indispensable university level specialised course in such a significant economic sphere as hotel management. The main hotel chains are going through an unstoppable process of development, globalisation and vertical concentration. This process means that professionals now need to further their education by acquiring more skills and competences thereby widening their corporate view and enabling them to manage new hotel groups. This programme in Hotel Group Senior Management was conceived to bridge an existing knowledge gap by providing hotel chain senior managers with a solid foundation in business management (during the block of core modules) to be topped up with a specialised block of modules on the hotel sector. This educational programme is imparted to university standards and its quality teaching is guaranteed by the UAB. The ongoing process of professionalisation in the management of all kinds of hospitality establishments is generating a shortage of well-qualified managerial staff able to face future changes in their work surroundings. This masters course aims to provide professionals with the versatility to manage any type of new project in their respective organisations. A flexible course structure The course has proved to be adaptable to students' needs and concerns since its conception. In this way, the programme may vary according to the knowledge-base of course participants, thereby ensuring that students do not repeat course material studied on prior occasions. With regards to course structure, this masters is divided into two blocks, the first of which consists of core modules with the aim of homogenising participants' levels, to be followed by a specialised block. In the first block, teaching staff from the UAB course in Business Administration and Management verse participants in the use of the main business management tools. During the second, hospitality sector professionals will outline the "good practices" and experiences that have contributed to their professional success. The duration of the first block may be shorter than stipulated for those students with a good working knowledge of the course material. Objective The main aim of this programme in Hotel Group Senior Management is to provide professionals the knowledge, skills and techniques that will enable them to manage and administrate hotel groups in an innovative, strategic and effective way. Once this aim has been achieved, course participants will possess the versatility to manage any department or new project in their respective hotel chains. Their understanding of problems will be deeper and their analytical skills enhanced. To achieve these aims, the school's teaching staff is made up of the best practising professionals and educational experts who know how to transmit the knowledge and experience that has lead them to manage consultancy firms, suppliers and hotel chains. During both study blocks, the analysis of case studies as a teaching tool will be fundamental The
course is aimed at professionals who are already involved in the area
of hotel management and newly-qualified university students who are interested
in undertaking highly specialised studies which lead to entry into senior
management of corporations and hotel groups. Teaching methodology (back to top) As we are aware of the need to condense a great deal of material into one course, online transfer of documents and support materials has been used since the outset, which facilitates contact between teaching staff and course participants. Classroom based sessions Most course material is delivered in classroom based sessions in which theoretical content is combined with practical analysis. All such material is later available to participants on the online teaching platform. Online teaching platform The rest of the course content will be available on the UAB online teaching platform. Only course participants will be able to access and download such documents. This platform guarantees permanent permanent contact between course coordinators and students, who will find therein, announcements, timetables, e-mails, discussion forums as well as further course materials and practical case studies. One of the most appealing features of this course is undoubtedly the wealth of experience contributed by its own course participants. Therefore, teaching staff will solicit and stimulate the active participation of course members through debates. The latter's forthcoming attitude and participation will be fundamental if active debate is to take place. Contents (back to top)
Qualifications (back to top) This course gives you the chance to obtain several qualifications as you complete the programme:
Teaching Staff Teaching staff have been recruited for both their academic prestige and their experience in management of consultancies or international hotel groups. Some of them are members of the University School of Tourism and Hotel Management (EUDTH) or the UAB Faculty of Business Administration. Their university teaching careers guarantee their ability to transmit knowledge of business management during the homogeneisation module of this masters programme. For the specialised sectorial modules, we have recruited reputed professionals who are able to teach the best and most innovative techniques in day to day management. UNIVERSITY LECTURERS Carlos Guallarte,
lecturer in Strategic Management at the UAB Departament of Business Economics.
TEACHING STAFF FORM THE HOTEL MANAGEMENT SECTOR Bernat Cabot,
manager of expansion at Sol Meliá
· Albert
Diaz, specialised lawyer in public tender law COORDINATION Dr. Victor Giménez (victor.gimenez@campus.uab.es) lecturer at the UAB Department of Business Economics and EUDTH Daniel Blabia (daniel.blabia@uab.es) lecturer at the UAB School of Information Technology, Sabadell and EUDTH.
Entities (back to top) Hotel groups, agencies and some of this sector's most prestigous companies on the international stage collaborate on this masters course.
AC Hoteles
Arts-Ritz Carlton
Envergure
Fira Palace
Grup Soteras
Grup H10
Hesperia
INTERCONTINENTAL
Grup NH
Princess
RIU
Sheraton
Sol Melià
THR
Information, course schedule and venue (back to top) Classes
will be held at the University School of Tourism and Hotel Management,
situated on the UAB campus. The classrooms are soundproofed and equipped
with modern teaching materials such as laptops, infocus projectors, OHPs,
videos, etc. Besides, all classrooms are adapted for the physically charged.
The school's 100 computers as well as the UAB's IT resources will be available
to students. The UAB identy card allows access to all libraries and discounts
on UAB facilities. Given that we receive a great deal of applications
from other parts of Spain and abroad, we have made student flats in the
UAB campus halls of residence available. There is easy access to the campus
via the Generalitat railway and RENFE from both Barcelona and the Vallès
area's major cities. On campus you will find restaurants, a hotel, shops
and sports facilities which make the Campus a lively place to live. The course runs from 26 October 2002 to 30 June 2003, Thursdays, Fridays (from 17:00 to 21:00) and Saturdays (from 10:00 to 14:00) Course fees and credit facilities Postgraduate Diploma in Administration and Management of Hotel Groups: 2,300 euros Masters Degree in Hotel Group Senior Management: 6,611 euros (1,100,000 pesetas) Postgraduate Diploma in Hotel Group Senior Management: 3,485 euros The University School of Tourism and Hotel management makes available a seies of credit facilities for this programme Members of this programme's participating companies will receive a discount on course fees. Jobshop Couse participants will become members of EUDTH's jobshop, of which the hospitality sector's leading companies and institutions are members Enrolment/Registration (back to top) Initial
registration from 3 June to 30 September 2002 (can be done on this website). Website
by: Escola Universitāria de Turisme i Direcciķ Hotelera
Last updated: 15th April 2002 |
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Masters
courses 
Masters
in Tourism Destination Planning and Management. Year 2002-2003
